23 Apr 2018

Full-Time Marketing Officer Job at East Africa Lion Brands Industries PLC

East Africa Lion Brands Industries PLC – Posted by AddisJobs Addis Ababa, Addis Ababa, Ethiopia

Job Description

The following organization or company is actively looking for qualified applicants to open vacancies or Jobs in Ethiopia.

Marketing Officer Job at East Africa Lion Brands Industries PLC

Job Description

  • Train and coach merchandisers and field activation teams to deliver on the job
  • Conduct channel shopper audits and feed into the business for planning
  • Prepare channel attractiveness analysis to prioritize EALBI categories in the various channels and define the must have sku by channel
  • Implement assortment by channel based on shopper and channel needs
  • Analyze channel performance in volume, value and by sku and update management and field teams on monthly basis
  • Develop planograms for all channels and implement
  • Build customer/channel relationships through trade loyalty programs to grow the channels
  • Manage field merchandisers and agencies to implement channel blue prints.
  • Manage third party activation teams to improve visibility of EALBI products as per required planogram.
  • Manage activations teams and agencies to deliver EALBI activation objectives
  • Gather market intelligence and develop actions plans to respond to competitor activities.
  • Optimize promotional sell-out within channels through activations through pre and post evaluation
  • Lead the deployment of all volume driving activities in the market
  • Compile price positioning statement and analyze conformance as well as monitor competitor pricing
  • Perform other activities as required.

Job Requirements

  •   A minimum of   BSc/BA in Marketing, Sciences or Economics
  • Chartered Marketing or Sales
  • Minimum of 5 years’ experience as sales or customer marketing manager in a FMCG business





See How To Apply Below

When you apply please notify that you found this job on AddisJobs.net

How to Apply

Interested applicants should send non-returnable C.V., application letter outlining how their experience and education fit this vacancy, please note that no need to submit your supporting documents via Eba.Lenjisa@eatbi.com or here on AddisJobs.net until April 30/2018. Do not forget to write “Application Marketing officer” on the Subject Line of email.

Job Categories: Administration, Marketing, and Sales. Job Types: Full-Time. Job Tags: addisjobs, East Africa Lion Brands, East Africa Lion Brands Industries PLC, marketing, and Marketing Officer.


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